Monthly Archives: October 2013

How Lack of a Business Continuity Plan Can Hurt Your Company’s Brand

Business continuity is still a growing process that needs to improve in some segments of the business world. Far too many reports keep surfacing about how businesses and major institutions aren’t working hard enough to come up with a plan in the event of a disaster. The more that gets put on hold, the more potential there is for a business being hurt in more ways than one. While the business might think of their own welfare first when a disaster happens, they may not stop and realize what customers could think.

Can a lack of a business continuity plan hurt a business’s brand? Take a look at the scenarios where a lack of preparedness could backfire on a company when a customer needs to have something done.

Continuing Business with Customers

Some rare businesses can perhaps get away with not fielding phone calls from customers for a few days. But places like financial institutions need to keep operating or it can potentially anger customers who need to deal daily with their finances. Can you imagine trying to contact your bank about a financial matter and you found out they were out of commission for weeks due to a natural disaster?

Unfortunately, far too many financial organizations are still under-prepared in the business continuity arena. While they may have a basic plan, contingency plans on how to relocate or quickly gain access to equipment is sometimes not taken as seriously as it should be.

This can also happen in more than just financial institutions. Even the smallest business can hurt their brand after working so hard to establish themselves with customers.

The Small Business Can Potentially Be Hit Hard

If a natural disaster hits the only location of a small business, where would they go to relocate and get back on their feet? Without a business continuity plan, the small business could be out of business for months and potentially lose customer support. This might be a tragedy when the business had a brand that was becoming popular and took several years to build.

As harsh as it may sound, a customer may not understand the realities of a business being destroyed in a natural disaster. Most customers expect that a business will keep going in some capacity to fulfill all customer needs. And when the customer only does business online or on the phone, it compounds the problem not being able to see the visuals of what happened.

Because customers expect continuity, all businesses need a business continuity plan. The more comprehensive the plan is, the better to be prepared for absolutely anything.

Here at Continuity Centers, we’ll provide a continuity plan for your business that you’ll feel very secure in having. Our plans cover everything from safe and reliable cloud storage for your data, remote locations for temporary relocation, plus delivery of equipment when you need it.

Contact us and we’ll show you exactly what you need to be prepared so your brand will never be tarnished. Consider that reinforcing your brand can mean proving to your customers that you’re prepared for disaster so you’ll never have a single business interruption.

Techniques of Data Recovery

Data Recovery is the technique of recovering data from destroyed, corrupted, failed or unavailable subsidiary storage media when it cannot be usually accessed. Usually, the data is recovered from storage media like the internal or external hard disk drives, CDs, USB flash drive, DVDs, RAID, solid state drives (SSD), storage tapes, and other electronics. Salvaging may be needed because of physical destruction to the storage appliance or cogent damage to the file structure that hinders it from being attached by the host operating structure.

Physical damage

Numerous types of failures can lead to physical damage to storage media. CD-ROMs can either have their metallic substrate or dye layer scraped off. As a result, hard disks undergo a magnitude of mechanical malfunctions like program crashes and failed engines and broken tapes. Physical damage always lead to a considerable amount of data loss, in most scenarios the logical system of the file structure are also destroyed. Any logical destruction must be handled prior to the salvaging of files from the failed media.

According to Wikipedia, “A common misconception is that a damaged printed circuit board (PCB) may be replaced during recovery procedures by an identical PCB from a healthy drive. While this may work in rare circumstances on hard drives manufactured before 2003, it will not work on newer hard drives.

Most physical damage cannot be recovered by end users. For instance, uncovering a hard disk drive in a standard atmosphere can enable airborne dust to get inside the disk and get caught within the platter with the read/write head, resulting in new head crashes that damage the platter more and therefore jeopardize the salvaging process. End users additionally do not contain the hardware or technical ability necessary to create these repairs. Eventually, data recovery companies are usually hired to recover critical data with the more esteemed ones incorporating class 100, dust and static free clean rooms.

Recovery techniques

It is not a necessity that experts to always have actual entry to the damaged drive, where data recovery can be repaired by software processes; frequently they can be casually used, with a skilled person using a computer at a different region connected by the internet or other types of connection to structures at the error region.

Salvaging data from thoroughly damaged hardware can entail various processes. A number of malfunctions can be restored by reinstating components in the hard disk. Just this can make the disk usable although there may still be intelligent damage. A particular disk-imaging process is used to restore all readable parts from the surface. After this, image is regained and preserved on a dependable medium, it can be securely tested for probable damage and will likely enable much of the initial file system to be rehabilitated.

Casual restoration calls for a reliable connection of enough bandwidth. It is however not appropriate where means of entry to the hardware is necessary in case of physical destruction. Contact us for more information on data recovery.

Managing and Analyzing Disaster Recovery Plans

No business owner wants to think about trying to recover from a disaster.  Natural or man-made disasters are able to strike at a moment’s notice.  Preparing for such an event has become a standard part of doing business.  It’s important for every company to have a business continuity plan created and put in place.  It must also be as carefully analyzed as well as effectively managed.


A company’s data can be severely damaged as a result of human failure or a disaster.  Having effective offsite backup systems in place can result in little or no interruption in business activity.  Designating a qualified person to handle the data restoration process is essential.  An offsite provider that can offer secure monitoring and support is best.  Rehearsing the restoration of data after an emergency can be a benefit.


In the event of an emergency people in a company need to be informed on the status of the business and exactly what is happening.  This will require having a person within the company who is capable of coordinating communications efforts.  Employees will want to know how their job has been affected and management will need to know how they will move forward.  Communicating during a disaster is essential and an important part of any plan.


In order for any disaster plan to work it’s important all employees and management know their part.  A plan should determine who will be responsible for critical functions as well as have a backup person designated.

Plan Management

Any type of business disaster plan needs to reflect the most recent changes in a company.  New employees, locations, systems and more will require it to be regularly reviewed and analyzed.  Frequent updating and practicing a disaster action plan can make it easier to follow in an emergency.

Offsite data recovery as well as proper business continuity planning can make the difference in an emergency situation.  We can help any business to be prepared for disaster recovery.  Contact us today and learn more.

Data Recovery: Evaluating and Managing Your Data Successfully

A disaster can come in many forms: a cyber-attack, a sudden power outage, major or minor flooding, accidental deletion of a file or folder.  A pressing issue that all companies face is how to carry out data recovery in the aftermath of such disasters.

An important part of coming up with a data recovery plan is to evaluate the kinds of data you want to protect and figure out how to best manage it.  Businesses, even small ones, generate massive quantities of information.  As you think about how to protect and back up this information, consider the following issues:

  • What are your most important data? In the event of a disaster, think about what files and other digital information you’d want to have access to immediately and what would be less urgent.  You can have everything backed up and securely stored, but you could make certain kinds of data more easily retrievable, so that they’re immediately available to you. This helps if the disaster interrupts a major ongoing project, or cuts you off from files you need ASAP.
  • What are the unique vulnerabilities of your different kinds of data? Some of your data, for instance, may be floating around as attachments in insecure emails.  Some of it may not even be in digital form, but could be important documents that you’ve stored in a safe or cabinet that could get damaged, even by something as simple and commonplace as a pipe bursting in your office.  When you think about the different kinds of data you’d want to recover after a disaster, consider the current state they’re in and whether they’d need additional or more secure back-ups.
  • Are your data organized? You may have multiple versions of the same file, all of them poorly labeled, with little to tell you what’s the most recent file or what changes people made to each one.  You could have errors in various files that haven’t been fixed, such as data entry mistakes.  It will be easier for you to take advantage of a strong data recovery plan if your information is in good shape – if it’s clear and well-organized.  You’ll be able to start up business operations without struggling to make sense of messy data.

Given how crucial it is for you to be able to recover your data after a disaster, it’s best to contact professionals for advice and for data recovery solutions that you can depend on during any catastrophe, large or small.  You’ll also be able to get advice on evaluating and managing your data well, so that you can come up with recovery solutions that work best for your business.